Goscor Lift Truck Company (GLTC) has become a leading supplier to the logistics and warehousing industry in South Africa boasting many blue-chip companies amongst its loyal customers including icons like Makro, Pick n Pay, Spar, South African Breweries and many others.

MD Darryl Shafto says that his company’s service ethic has made the difference. “We have outstanding product, which we support with world class service. Our service targets are set at the highest levels with no detail being too small. This has helped us build excellent partnerships with our customers whose business we value deeply,” he says.

Partnership is a key concept in GLTC’s success and excellent, productive relationships with its customers, principals and suppliers have enabled the company to show exceptional growth every year since 1984.

Shafto adds that the integration of the company’s sales and service functions has been instrumental in GLTC’s success. ”I have seen organisations where the sales and service divisions operate like two separate companies. As far as I’m concerned they are two sides of the same coin and making them work as one has made a palpable difference to our business.”

GLTC is the sole distributor in South Africa of some of the most famous brands in the industry including Crown, Doosan and Bendi

With manufacturing facilities globally, Crown is the world leader in the manufacture of electric materials handling equipment. Catering to the ever-changing demands of warehousing, Crown has equipment to suite every conceivable warehouse application. Its range of products in South Africa include: hand-pallet trucks, powered forklifts, powered stackers, low-level and mid to high order pickers, rider pallet trucks, wave mobile ladders, reach trucks, counterbalanced trucks and more.

Doosan (formerly Daewoo) is a world-class manufacturer of one of the finest selections of lift trucks. The company made world-wide headlines in the industry when it introduced its “brakes for life” system - an oil-cooled disc brake system, which, being totally enclosed, eliminates all outside contamination of any humid, abrasive or corrosive dust particles. The system significantly reduces operating costs and GLTC offers on it a 60-month, unlimited hours guarantee.

GLTC’s most recent initiative is Bendi, a revolutionary counterbalanced, articulating forklift, which can work in very narrow spaces. GLTC reports significant interest in this product, which is not surprising! The rising demand for narrower aisles as the cost of space spirals makes the Bendi, with its unique ability to articulate and operate in narrow spaces, perfect for the situation.

Even in widths of just 1.8m, the Bendi articulated forklift helps the operator work faster, safer and more accurately. Globally, Bendi users also report that racking damage is significantly less.

Goscor Lift Truck Company operates from the Goscor group head office in Chloorkop, east of Johannesburg, with fully equipped branches strategically situated in all major centres of South Africa.